05 June 2025
Telkomsel has announced a strategic collaboration with US-based artificial intelligence company Perplexity to embed its AI-powered search engine into data connectivity packages for both business and consumer customers.
Launched in 2022, Perplexity’s search engine leverages a large language model (LLM) to process user queries and generate synthesized responses based on web search results, answering over 150 million questions weekly worldwide.
Telkomsel’s integration of Perplexity aims to deliver more than just real-time AI search capabilities. The premium service will also include access to over 300 professional (Pro) searches daily, alongside a suite of advanced AI models such as GPT-4 Omni, Claude 3.5 Sonnet & Haiku, Sonar Large, Grok-2, Gemini 2.0 Flash, OpenAI o3-mini, and DeepSeek R1. Customers will benefit from unlimited uploads of files like PDFs, CSVs, and images, as well as AI-driven image creation through DALL-E 3 and Flux, and customizable spaces for organization and content collaboration.
Telkomsel plans to offer Perplexity’s Pro premium services as part of tailored data packages designed to make AI tools more accessible to a diverse range of users — including students, researchers, micro, small, and medium enterprises (MSMEs), institutions, and beyond. The enterprise-focused package aims to enhance productivity and operational efficiency, while the consumer version aspires to enrich digital lifestyles through AI-powered learning and creative tools.
This partnership underscores Telkomsel’s broader commitment to accelerating AI adoption throughout Indonesia.
“By combining the advantages of our national network and Perplexity’s advanced AI technology, we ensure seamless access to accurate and personalized information, anytime and anywhere. This enables our customers to interact with information more intelligently and stay ahead in the digital era,” said Wong Soon Nam, Telkomsel’s director of planning and transformation.
